We launched the weekly Crush It In Real Estate training program for Lamacchia agents back in 2012 because we strongly believed agents should have access to practical, ground-level training led by professionals who have closed hundreds, and in many cases thousands, of transactions. Since the real estate market is constantly evolving, the training courses are continuously updated with current tactics and strategies that agents can apply directly to their businesses today. This is not hypothetical training, it is concrete, actionable, and practical.

When designing the program, we spoke with agents both inside and outside of our company, locally and nationally. Many expressed frustration with training offered by other companies that was led by individuals who were not industry leaders or active in the business. Agents wanted training focused on real tools and techniques they could use every day to grow their success, and that is exactly what we deliver through Crush It In Real Estate.

The Crush It In Real Estate program is unlike any training offered by other real estate companies or coaching organizations around the country. By attending sessions regularly, agents stay